Email marketing can be a valuable asset if it is used effectively. This article explores the key steps to adopt to achieve compliance with the law and then to build confidence with your subscriber base.
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Outlook 2007 is notorious for its overzealous spam filter. Our tests reveal some of those dark secrets including a simple symbol in the subject line that can cause the Email to fail the filter. How fast is digital marketing likely to grow? How are brands successfully harnessing digital media. How can buzz marketing add value to research? Listen to the rich media expert, Thomas Curwen, Planning Director at Publicis Dialog in a short chat on these and other topics. As always, marketing budgets have been the first to take the hit during this downturn. Yet we all know how critical it is to keep a finger on the pulse of the market and seek out those diminishing opportunities before the competition. The environment is ripe to take a fresh look at both emerging and mature [...] We have just released a new product called Email Visualiser(TM) for Email marketing that makes it easy for any registered organisation to test out this interesting medium. |
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