March 2010
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Chamber of Commerce Talk

Raj Krishnamurthy will be speaking at the Chamber of Commerce on Email Marketing. The talk is titled “A Must Have Plan for Email Marketing”.
This talk will identify key steps to jump start the right kind of Email Marketing suitable for your business and techniques to keep it sustained.
Areas covered will include:
1. Key considerations to design a campaign [...]

SME Web Strategy: A Simple Framework

Following my post on the Cisco EOS system, this is a continuation of the theme by developing a simple framework for SMEs for their websites.

There is a rush to embrace technology that is being thrown at companies at breakneck pace. Cloud computing techniques have enabled numerous service offerings which businesses have to contend with. Typical questions facing any [...]

Finding success during migration

One of the lasting images of the Serengeti is the scene of millions of Wildebeest migrating in search of greener pastures. It is estimated that 2 million of these ungainly creatures migrate over 250 miles, twice every year. This event is a high point in the lives of many a predator that benefit from this [...]

The Fine Art of Sales Maximisation

Three key aspects for building and managing productive sales teams.

Hunting Lessons of Survival from the Little Five

Hunting and survival strategies for smaller businesses by considering the behaviour of the “Little Five” of the Serengeti: The Ant Lion, the Elephant Shrew, the Buffalo Weaver, the Leopard Tortoise and the Rhino Beetle.

Email Marketing: Developing a Trustworthy Business Strategy

Email marketing can be a valuable asset if it is used effectively. This article explores the key steps to adopt to achieve compliance with the law and then to build confidence with your subscriber base.